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Bingo Predictions

Industry Predictions

Keir Hutton-Ferris Marketing Strategy Manager – Kindred Group The next two years will see marketing conditions get increasingly challenging through continued regulatory scrutiny, hardening public sentiment and a clamp-down on bonuses.  Whilst the “death of bonuses” debate has been going on for a while, regulators in Sweden, Belgium and Denmark are actively restricting them this year, and other markets will likely follow suit. This will hit small operators hard but...
Playtech Magazine

Playtech TV-Themed Bingo Games

There are about a dozen current online bingo platform providers in the UK right now, but one commands about 40% of the players available who are looking for top class bingo and slots games – Playtech. More commonly known to bingo players as Virtue Fusion, the Playtech bingo sites continue to add innovative content year on year and is constantly looking to mergers, acquisitions and new technology to advance what...
Bingo Sites News

Online Bingo Player Survey

An Overview of the 2018 WhichBingo Player Survey: ● Bingo players remain loyal to a handful of their favourite brands. ● Playtech is the driving force behind 7 of the 10 most popular bingo brands. ● The past year saw an increase in the frequency of play and average deposit values. ● More bingo players are playing online slot games. ● There has been a positive change in players’ attitudes...
Bongos Bingo

Bongo's Bingo plans to rule the world

There have been lots of attempts over the years to make the old, staid bingo game a lot more appealing to the younger generation. Doing mad things in the traditional bingo halls by Mecca and Gala haven’t really had the desired effect, but a relatively new outfit called Bongo’s Bingo seems to be succeeding where the old guard failed. Set up in 2015 by co-founders Jonny Lacey, also known as...
TV and Media Spend

TV and Media Spend 2018

Year on year ad spend for the online bingo category increased 3% in 2018 vs 2017, with investment in press continuing to tail off and reported digital advertising slipping, most likely as a result of a shift into programmatic buying. At the same time, operators have upped their investment in TV spend by 15%. Top 10 brands advertising on TV From the estimated £42m* spent on TV advertising for the...

Foxy Bingo makes a big move

Foxy Bingo has undergone a lot of changes over the last couple of years. It has lost many of its standalone exclusive bingo rooms and it finally unmasked the fox as being actress Heather Graham. Both of these things somewhat harmed the brand as players love a bit of exclusivity and previously the team had never wanted to ruin the illusion by allowing their mascot to be seen without its...

£100k slot winner at Buzz Bingo

The site has only been open a matter of weeks, but already Buzz Bingo is creating big winners! Buzz Bingo online offers loads of bingo games and slot games to play and choosing one is the only hard part of playing at this site. However, FB from Essex was very glad he chose Buffalo Blitz recently as he walked away from the game £100,000 richer.Mr FB told Buzz Bingo, “I’d...
Microgaming Bingo

Microgaming announces deal with Betsson Bingo

Microgaming has reached an agreement to supply its full bingo offering to Betsson Group. The new agreement with will finally give Betsson the ability to launch Betsson Bingo, which we have marked as Coming Soon for a very long time. Joey Hurtado, Head of Gaming at Betsson Group, comments: “Microgaming boast one of the most impressive bingo offerings in the industry and a proven track record in delivering high quality...
Butlers Bingo

Crack the Code to win at Butlers Bingo

There’s a brand new competition coming to Butlers Bingo at the end of this month and we don’t want you to miss it! With a £10,000 prize pot, there is some detective work to be done and a qualifying spend in the week running up to the promo, so keep reading to find out what you have to do to be in the running for a prize.Crack the Code is...
Mecca BOB Review

Meet BOB at Mecca Bingo

Who or what is BOB you may ask? We can tell you it is what the bingo players of the world have been demanding for years – everyone in a bingo game having an equal chance to win the prize.BOB actually stands for Best Odds Bingo and is exclusive to Mecca Bingo online. There are three main promises to ensure everyone has the best odds of winning: Everyone has an...
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