Members of the BGC (Betting and Gaming Council) are joining forces as part of a shared initiative called “Levelling Up”. In the Council’s most recent news update, it has promised to generate 15,000 new tech jobs in the gaming realm by 2027 in a bid to help Britain bounce back from the COVID-19 pandemic.
Levelling Up goals
Levelling Up will help the BGC to play a part in the Purpose Coalition’s efforts to deal with the legacy of COVID-19 by bringing leaders and organisations together to “break the cycle of Britain’s endemic poor social mobility”.
The BGC represents many high-profile members of the UK’s online bingo, betting, and gaming industry, and between them, they directly employ around 10,000 highly skilled workers who perform skilled technical roles. They also support another 30,000 jobs relating to these sectors.
The Purpose Coalition has recently praised the BGC for helping to create new employment opportunities outside of London. For example, around two-thirds of the roles are based in the West Midlands, 4,000 are based in Stoke, and 1,700 are located in Leeds.
However, the BGC now aims to go one step further and says that the online bingo, betting and gaming sector is “now on track to deliver another 15,000 high paid, high skilled jobs”.
Giving back to local communities and charities
As well as creating new jobs, members of the BGC continue to give back to their local communities and charitable organisations via foundation projects and initiatives such as Team Talk Project Kindred, the Entain Global Foundation, and the Bet365 Foundation which have worked with Macmillan Cancer Support, socially isolated men, mental health charities, and Women’s Aid.
On top of its commitment to opening up additional jobs in some of the UK’s poorer areas, the Betting and Gaming Council is heavily invested in training and development. For instance, it has already pledged to create at least 5,000 apprenticeships by 2025 and spend £20m on training its staff. Workers who are already employed in the industry are also being given the chance to grow their skills and confidence through a variety of inclusion and diversity initiatives.