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Why do we have Cyber Monday?

In the US, after everyone is stuffed from their Thanksgiving dinner and is worn out from visiting retail stores during Black Friday, it is time for Cyber Monday! Cyber Monday is now just as popular here in the UK as it is in the US and allows shoppers to enjoy lots of big discounts on popular tech items from the comfort of their own homes by shopping online. Carry on reading to find out more about where Cyber Monday originated and what you can expect from this event.

Where Does Cyber Monday Originate?

Cyber Monday takes place on the Monday after Black Friday. Black Friday is known for its big discounts in physical retail stores, whereas Cyber Monday was created to replicate this in a digital format. However, over the years the two holidays have mostly merged to provide an entire long weekend of great promotions.

Over 15 years ago, the National Retail Federation in the US noticed that there was a spike in online purchases on the Monday after Black Friday. This was thought to be due to parents buying Christmas presents at their offices and away from the prying eyes of their children. In response to this, the National Retail Federation launched Cyber Monday back in 2005. It was originally going to be called Black Monday, but this was changed due to the association with the Wall Street financial crisis.

That year, there was a 26% increase from the previous year in online sales, demonstrating that Cyber Monday was a success! Over the years, more and more shoppers have become familiar with the term Cyber Monday and while it does not have the same buzz as Black Friday, it is hugely popular.

When Did Cyber Monday Launch in the UK?

Cyber Monday was launched in the UK around the same time as Black Friday. In 2010, Amazon brought this American shopping craze to the UK and each year it has only become bigger and bigger.

Is Cyber Monday Now Bigger Than Black Friday?

Black Friday is the shopping event that has been around for decades, while Cyber Monday was only launched in 2005. However, with the explosion of online sales, Cyber Monday has increasingly become a favourite for shoppers who want access to all of the best deals without having to battle through crowds for the latest discounted television.

Cyber Monday particularly became the focus in November 2020 here in the UK as most high street stores were locked down. This forced shoppers to instead make their purchases online and turned Cyber Monday into the main event. However, as both shipping events merge into each other, most shoppers do not distinguish between the two.

In 2020, Black Friday and Cyber Monday sales were, surprisingly, down from 2019. At the moment, it is too early to say whether this downward trend will last or if things will pick up again this year as the economy is more stable. While many shoppers cannot get enough of the Cyber Monday deals, for others, it is all just a little too gimmicky!

This year, Cyber Monday will take place on November 29th, so make sure you keep an eye out for the best online discounts to grab yourself a bargain.

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