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About the author
Anita Heffernan
Anita is well-known and respected within the online bingo industry, she loves all things bingo and slots and has been involved with online bingo and gambling sites since the late 1990’s. She has been the full-time writer and Editor of WhichBingo for much of that time and is respected by operators and players alike for her no-nonsense judgments and opinions. Anita has seen the highs and lows of the industry she loves, has seen it grow and develop and contract again into what it is today. She has worked with the biggest names in the industry and has a reputation for being fair and to the point in her writing.
WhichBingo Award 2024 – A Great Night for Buzz Bingo and Gala Bingo
The modern era of the WhichBingo Awards began in 2014 at the Sky Lounge in London and It’s come a long way as we celebrate the 10th Anniversary of the event. This year we celebrated the biggest and best of the online bingo world in Gibraltar at the Sunborn Yacht Hotel. Many thanks go out to event Sponsors Pragmatic Play as headline sponsor and Eyecon and Playtech as Beverage and Entertainment...
Apr 18, 2024
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Gala Bingo’s All the Calls Campaign Art Exhibition
For one unforgettable weekend bingo really came to life in the form of bingo number calls being represented as works of art in a unique pop-up art gallery – or Galary as this venue was called. What was dubbed a ‘one-of-a-kind activation’, the All the Calls Galary was set up to task visitors to test their bingo lingo knowledge and try to identify all 90 numbers from their artful representations....
Feb 16, 2024
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Christmas and Bingo – a Perfect Match
We’ve been around the shops, and we’ve been checking the retail online sites to see what is trending in the way of bingo themed games this Christmas. We’ve found some right ‘crackers’ (sorry). Sweets Fix Frustrations Haribo have launched Christmas Mishap Bingo which is its take on an advent calendar with bingo elements thrown in for good measure. Instead of dates the 25 windows feature different things that can go...
Dec 1, 2023
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It’s Awards Season – WhichBingo Shortlisted for iGB Affiliate Awards 2024
The iGB conferences and Exhibitions are standout events in the gambling industry calendar. They often have specialised awards ceremonies alongside these events and for many the iGB Affiliate Awards are among the most highly anticipated. Brands can be as wonderful as can be, but without trustworthy and effective affiliates to help them advertise their wares it would all be for nought. The 2024 iGB Affiliate Awards will take place on...
Nov 30, 2023
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Newzbitez - Play New Deal or No Deal™ The Big Hit Megaways Jackpot King Slot
Licensed and branded slot games still retain their popularity and Blueprint Gaming have a great catalogue of such games. The latest (very long) title to hit the screen is Deal or No Deal™ The Big Hit Megaways™ Jackpot King. Released just in time to tie in with the revamped ITV show being launched with Stephen Mulhern at the helm, the game uses the new TV show style graphics and logos....
Nov 29, 2023
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Newzbitez - Baby Born at Club3000 Blackpool Gets Cute Nickname
More details have emerged of the events leading up to and just after the birth of a new baby to one of the players at a Club3000 bingo session in Blackpool recently. Tammy Hall, 30, spoke to Lancs Live news and revealed that the new arrival is her fourth child and that due to the circumstances surrounding his birth he is currently being called ‘Legs 11 Teddie’! The evening was...
Nov 28, 2023
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Have a Flutter on Who Will Be King or Queen of the Jungle with bet365
#AD The starts have landed in Australia with a bang and a constant (loud) narrative from Nella by all accounts. Will she be the first one out? Yes, I’m a Celebrity 2023 is under way and the odds experts bet365 have been checking out this year’s batch of contestants and are looking at who is most likely to be crowned King or Queen of the Jungle, along with other options...
Nov 23, 2023
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Newzbitez - Mega Monday at bet365 Bingo – Win Bingo for Extra Prizes
Bet365 Bingo may have changed its bingo platform, but it has not changed the tried and tested and much-loved promotional mechanisms that it uses to reward players. This week (until 26th November) is no different and we have the launch of Mega Monday*. All you have to do is opt-in, play a total of £5 in the nominated bingo rooms (most of them but not Club Tropicana or Gingerbread House) and...
Nov 22, 2023
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Look Out for These New Slot Games November 2023
There are so many new slot games released every month it is impossible to find and play them all. At WhichBingo we do the legwork and check out as many as we can and then publish a review outlining the main features. We hope that by doing this we help you decide which games you might like to try or to look out for on your next visit to your...
Nov 22, 2023
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Newzbitez -Betfred Launch £5million ‘Let It Snow’ Christmas Draw
‘Let It Snow’ is a well-known and popular Christmas song, but this year it has a lot more meaning for anyone that chooses to pay Betfred a visit. We know it’s not strictly bingo, but we always make a point of stressing that the sportsbook sites with an online bingo section, like Betfred and Paddy Power, offer so many more options on top. Betfred, together with its creative and production...
Nov 22, 2023
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Newzbitez - No Lose Christmas Spin-Go Wheels Now Live at Sun Bingo
Sun Bingo has really adopted the Christmas feelgood factor in good time this year. Whether you are a new player or just haven’t played in a while, you can still join the Spin-Go wheel fun between now and 3rd January 2024. We all love a winning wheel and now the Spin-Go wheels at Sun Bingo reflect the Christmas spirit even more as the ‘Lose’ segment that is usually present has...
Nov 21, 2023
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Newzbitez - The Voice Contestant Fatt Butcher Loves Bingo as Well as Singing
A unique contestant has hit the stage on the ITV show The Voice and made a big enough impression in the blind audition round to make all four judges, Sire Tom Jones, Olly Murs, Anne-Marie and Will.i.am, turn their chairs. Fatt Butcher, real name Adam Carver, 32, is a drag queen from Birmingham and on the show they explained their stage name as being a tribute to Eastenders legend Pat...
Nov 21, 2023
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Newzbitez - Tombola Sponsoring All New Deal or No Deal
Deal or No Deal will be back on our screens after a seven year absence on 20th November 2023. There will be no Noel Edmonds this time around. Instead the show is being hosted by popular entertainer Stephen Mulhern, who you will know from Saturday Night Takeaway, Catchphrase and In For a Penny. This is a hugely popular show and so who better to be the main sponsor than tombola. You...
Nov 18, 2023
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ASA Upholds Complaint Against Mecca Bingo Drag Queen Insta Post
Not everyone might realise it, but social platforms like Instagram and TikTok are now viewed as nothing more than even more advertising channels, just like ITV, Channel 4 and the rest of the TV world. This became even more evident this week when the ASA (Advertising Standards Authority) upheld two (yes just two) complaints that a particular Mecca Bingo ad on its Instagram account ‘suggested gambling could enhance a person’s...
Nov 16, 2023
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WhichBingo and Better Change Announce New Safer Gambling Partnership
WhichBingo is proud to be the first of the XLMedia family to go live with the brand-new partnership the company has put together with the Better Change organisation, as we all strive to ensure that gambling in any form can be enjoyed free from stigma and the potential of financial harm. As Safer Gambling Week gets under way for 2023 WhichBingo felt it was vitally important to stress how important...
Nov 13, 2023
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Gala Bingo and Neverland Create ‘Ultimate’ Bingo Advert
For once an advertising agency and a bingo brand have come up with a truly bingo related advert that will get people talking and raise awareness of the fun and history of the game all at the same time. We love the new ‘All the Calls’ campaign from Gala Bingo, put together by Neverland agency and Agile Films. Not only is this a state of the art slow-mo action ad,...
Nov 10, 2023
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Manager and Regulars Save Their Bingo Hall
When Premier Bingo went into administration it looked like it was the end for the site on the High Street in Cowdenbeath. It turns out that the manager of the site and his loyal regular players were not prepared to let that happen. Site manager of 25 years Thomas Wilson was no prepared to see the end of bingo at the venue and when the hall closed in August he...
Sep 30, 2023
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MrQ Owner Lindar Media Latest to be Hit With UKGC Regulatory Action
The UK Gambling Commission has been taking the rules and regulations it has in place very seriously when making checks on UK licensed operators and a number are falling short of its expectations. We have seen recently that InTouch Games surrendered its licence, Done Brothers (Betfred), Videoslots, Skill On Net, William Hill and more have all been affected. Normal Play is Still Safe Now we know this might give readers...
Sep 23, 2023
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New Casino Platform Casimba Gaming Brings Big Names Together
Two big casino platforms have come together to form an industry giant called Casimba Gaming. Whitezip has merged with global platform Markor Technology to form the new company to entrench in players’ minds as the platform of choice for the best and safest casino games and slots. The Whitezip CEO Dersim Sylwan takes the lead job at the newly formed company, and he brings 16 years of igaming experience to...
Sep 13, 2023
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New Betting and Gaming Council Ad Rules to Protect Under 18s
The Betting and Gaming Council members represent some of the biggest name in the gambling industry, including Playtech, Entain brands like Ladbrokes and Foxy, Flutter brands like Sky Betting and Gaming and Rank brands like Mecca Bingo. The rules the BGC has members adhere to mean that most of the UK gambling market has added protections over and above those provided by the UK Gambling Commission. In addition to basic...
Sep 12, 2023
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Newzbitez - Carlton Bingo Beats the Odds and Reports Rise in Customer Spend
Carlton Bingo recently revealed its final account for the year to March 2023 and the good news is that turnover increased by over £3m and its pre-tax profit also rose from £1,320,801 to £5,653,235. The firm has been owned by the Employee Ownership Trust since March 2022, and employs around 212 people across the operation with staff costs for the year coming in at £4,898,020 for the year. That pre-tax...
Sep 5, 2023
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Operator In Touch Games Has License Suspended by UKGC
Former WhichBIngo award winning operator InTouch Games has had its licence suspended with immediate effect by the UK Gambling Commission. This means that its sites Casino2020, Jammy Monkey, Bonus Boss, Cashmo, mFortune, Dr Slot, Mr Spin, Pocket Win and Slot Factory cannot operate in the UK, at least temporarily. A message on the sites today reads as follows: The Gambling Commission is now carrying out a full review of the...
Sep 4, 2023
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Special Liverpool Shows for Bongo’s Bingo 8th Birthday
Bongo’s Bingo events are lively experiences to say the least at the best of times. What can we expect when the boys set out to celebrate their 8th birthday in the city where it all began? If you want to see what an average Bongo’s Bingo night looks like you can check out their episode from our Dabbing Out series earlier this year. For the birthday you can expect what...
Aug 29, 2023
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PlayOJO exclusive Live Roulette on Channel 5
Since launch in 2017 PlayOJO has been striving to stand out from the traditional casino brands, many of which can be considered quite staid and traditional in their look and layout. PlayOJO is bright, friendly, and welcoming and to be honest, that is a welcome change in itself. Live Roulette on the TV Having started as just a UK based site, PlayOJO is now a well-known brand around the world,...
Aug 23, 2023
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Newzbitez - Another Small Bingo Business Goes Bust
Another week and another announcement of a small independent bingo business that is no longer able to continue in business as footfall, well, falls away. Premier Bingo, which operated in Alloa, Perth and Cowdenbeath, ceased trading literally overnight and announce the club closures on their Facebook pages to patrons. The post read, “Due to circumstances outwith our control, we regret to announce that Premier Bingo will cease trading immediately. All...
Aug 7, 2023
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UKGC Number One Complaint by Players is Withdrawal Issues
We know from our own review pages that the majority of poor ratings given to bingo and slots sites relate to issues encountered when winning players try to withdraw their money. It comes as no surprise that a large number of them take their complaint all the way up to the UK Gambling Commission. Lucy Denton, the Director of Communications for the UKGC has been explaining on the UKGC site...
Jul 25, 2023
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Bongo’s Bingo Set to Shake Up Edinburgh Fringe
If you have seen any of our Dabbing Out series on WhichBingo about the alternative bingo scene you will know the name Bongo’s Bingo as one of the biggest and best. The shows have proven popular globally, but the Edinburgh Fringe is special for so many reasons and this year Bongo’s Bingo gets to take its show there. See Bongo’s Bingo at the Fringe There will be five very special...
Jul 21, 2023
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Newzbitez - Wonka Themed Slot to be Released Online for the First Time
With impeccable timing Light and Wonder and Warner Bros. have announced an expanded licensing deal that will see the casino player favourite physical slot game WILLY WONKA™: WORLD OF WONKA become available online for the first time. Warner has just released the first trailer for the new Wonka film with Timothée Chalamet in the title role and featuring Hugh Grant of all people as an Oompa-Loompa. The new film is...
Jul 12, 2023
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Newzbitez -Swap Tennis Balls for Bingo Balls in Tennis Thrill at bet365 Bingo
Wimbledon is in full swing (pardon the pun) and it’s nice to see an online bingo site trying to keep abreast of the theme. To us it shows an interest in the product and valuing customers instead of just churning out the same games week after week. The mechanism for Tennis Thrill at bet365 Bingo is tried and tested, however, and is a popular one with players. Until 17th July every...
Jul 7, 2023
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Purpose-Built Club3000 Blackpool Finally Opens its Doors
When you first see the Welcome to Blackpool sign, if it’s still there, or Blackpool Tower looming in the distance, what to you think of first? Fish and Chips, Blackpool rock, or the famous seafront arcades with slot machines and prize bingo. Many people who visit Blackpool love bingo and not just in the arcades. Visitors love to visit the local bingo halls as well and as such it came...
Jul 6, 2023
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Multi-Talented Amy Webber is Dabbers Social Bingo Top Bingo Caller 2023
It’s been a long process, but Dabbers Social Bingo has found it’s Top Bingo Caller for 2023. Last year’s winner was Crudi Dench, but semi-finalist Viggo Venn went on to win Britain’s Got Talent. This year’s winner Amy Webber has even more talents to her name, being a singer/songwriter musician and comedian, so even more likely to make it to the ‘big time’. Springboard to Fame The Dabber’s Next Top...
Jul 4, 2023
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Newzbitez - Pick a 9 Bubbles Pop Box Exclusively at Heart Bingo
Bubbles seem to be all the rage with bingo brands right now, whether it is in the form of bingo games or with bubble themed slot games. The hottest game on my radar right now is the 9 Bubbles Pop game that recently launched at Heart Bingo, and I have been gravitating back to it again and again (my previous fave was Bubble Wild, also exclusive to Heart). If you...
Jul 4, 2023
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Bingo Brands All-In for National Bingo Day 2023
What is National Bingo Day? National Bingo Day UK 2023 is a special day dedicated to celebrating the popular game of bingo in the United Kingdom, although adopted for an idea launched in the USA. It is a day when people come together to enjoy the thrill of this traditional game and take advantage of loads of offers. Participants gather in bingo halls or join online platforms to mark their...
Jun 24, 2023
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A Hatrick of Hatricks at the WhichBingo Awards 2023
Each year it seems that a different range of brands and their players really raise their game and go all out to take away a coveted WhichBingo award. This year the battle really was intense and of the 16 awards we gave away, nine were secured by just three brands. The main award of the event is Best Bingo Site and this year that award went to Foxy Bingo. This...
May 18, 2023
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WhichBingo Team Go ‘The Full Monty’ for Awards Entertainment
The annual WhichBingo Awards event is just a few weeks away. While the main event of the night is usually discovering which bingo sites have scooped the coveted awards, this year could be a little different. In a surprising turn of events, when someone suggested that the team should present their version of The Full Monty, management were fully in favour – as long as they didn’t have to perform!...
Apr 1, 2023
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WhichBingo has Tickets to Give Away to the Sun Bingo All Star Hotel Weekend!
#AD (Competition is now closed) If you are not already a member at Sun Bingo now is a fantastic time to click through and give it a try! This is a brand that is always going the extra mile to come up with really special events that players really want win and be part of. This month is no exception and what is on offer at Sun Bingo is a...
Mar 15, 2023
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Charlie Learns to Jive With Ex-Strictly Come Dancing Winner Joanne Clifton
Who doesn’t love Strictly Come Dancing? We certainly do here at WhichBingo. So much so that we wanted to find out just what the celebrities put themselves through week in and week out for the duration of their stay on the show. To that end, we sent our resident showman (well, social media manager) Charlie Shakespeare to spend an afternoon with the lovely Joanne Clifton to see if she could...
Oct 13, 2022
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