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The WhichBingo team of writers is made up of a handpicked selection of authors with the best track record in covering all things bingo, slots and casino. If they write it, you know you can trust it. We aim to bring you all the news as it happens, together with the background to what is going on and how to get the best out of your time at the sites we feature.
Meet the Team

Anita Heffernan
Author & Managing Editor
The Bingo Veteran – “Bingo Queen”
The Bingo Queen is a fun name earned from colleagues through Anita Heffernan’s exceptional knowledge and commitment to the online bingo world. With over 20 years of experience as both a player and an expert in the industry, Anita has built a reputation as a trusted authority on all things bingo.

Jennifer McFadyen
The Slot Specialist & iGaming Reporter
iGaming Specialist
Jennifer McFadyen is a slot specialist and iGaming journalist with years of experience analyzing online slots and industry trends. She provides detailed, transparent insights into RTP, volatility, bonus features, and game design, helping players navigate the latest releases.
Beyond slot reviews, Jennifer covers iGaming news, casino platform evaluations, and industry developments, offering expert analysis on new game launches and responsible gambling updates.

Esther Rubin
Bingo & iGaming Specialist
The Bingo Buff – “Lucky Caller” Esther
“Lucky Caller” is the ultimate authority on all things bingo, both online and offline. With a thorough grasp of bingo rules, variations (from 75-ball to 90-ball), and strategies to maximize winning potential, Lucky Caller excels in advising players on how to get the most out of their bingo experience. Their expertise has developed over years of reviewing and analysing different online bingo platforms, exploring promotions, jackpots, and bonus systems that bring players back to the virtual bingo halls. Lucky Caller understands the psychology behind group play and community-based gaming, ensuring that every bingo player feels like a winner—whether they’re a seasoned vet or a casual participant. Their insights into the future of online bingo ensure that they are always ahead of the curve.

Mark Angus
The Casino Critic & Platform Specialist
Professional IGaming Writer
Mark Angus is a casino critic and platform analyst with over a decade of experience in the online gambling industry. A trusted voice in casino, slots, and iGaming, he provides clear, honest, and in-depth reviews of casino platforms, bonuses, and slot games, ensuring players make informed decisions.
Known for his no-nonsense approach, Mark breaks down casino usability, wagering requirements, RTP, volatility, and game mechanics—helping players navigate the gambling world with confidence. Whether exposing hidden terms or highlighting player-friendly platforms, his reviews focus on fairness, transparency, and real player value.

James Gibson
iGaming Specialist
The Bonus Seeker – “Big Bonus Hunter” James
“Big Bonus Hunter” has a relentless passion for chasing down all the best bonuses and checking the terms and conditions to make sure they are fair and manageable and telling it like it is if they are not ideal. Their expertise has come from playing at countless casino sites over the years looking at what a site offers in the way of progressive jackpots, prize pools, and the most lucrative games and whether the bonus offers are worth taking to be part of the action. Whether it’s a casino, bingo site or dedicated slots site, Big Bonus Hunter knows where the best bonuses might be found and how to maximize one’s chances of clearing the dreaded wagering requirements. Their knowledge comes from tracking trends across various online casinos, knowledge of the individual provider platforms, and understanding the rules and regulations around bonus offers. It’s fair to say Big Bonus Hunter is always in pursuit of the next big deal, helping players navigate the world of online gambling.

Dale Shelabargar
Online Gambling Expert
The Bonus Buff – “Promo Pro” Dale
“Promo Pro” is the expert in online gambling bonuses and promotions. Whether it’s a welcome bonus, a no-wagering free spin offer, or an exclusive loyalty reward, Promo Pro has an in-depth understanding of how to find the best value in online gambling offers. Over years of exploring bonus terms and conditions, studying wagering requirements, and comparing promotions across platforms, Promo Pro has mastered the art of maximizing bonus value. They also keep up to date with the latest bonus trends, such as cashback offers, VIP rewards, and no-deposit bonuses, which allow players to stretch their gaming budget further. Promo Pro’s skill lies in uncovering hidden gems and guiding players toward offers that will give them the most bang for their buck—ensuring that bonuses aren’t just a gimmick but a strategic asset.
Charles Shakespeare
Social Media Manager & Content Strategist
The Content Maestro – “Charlie the Socials Showman”
“Charlie the Showman” is the driving force behind WhichBingo’s social media presence and dynamic content strategy. With a background as the Artistic Director of Colour House Theatre, Charlie brings a unique blend of creativity and strategic vision to the brand.
Killian Morris
PR & Social Media Specialist
Killian the Connector – “Social Sharpshooter”
“Social Sharpshooter” is a name that reflects Killian Morris’s ability to blend strategic PR, social media savvy, and a deep understanding of the iGaming landscape. With nearly a decade of experience, including roles at industry giants like Paddy Power Betfair and Gambling.com, Killian has honed his craft in building successful campaigns that connect brands with their audiences on a global scale.
Guest Contributor
Rob Mabbett
Rob joined Better Change from the charity Gordon Moody where he spent 5 years helping to raise their profile and ensure sufficient treatment spaces were available to meet demand. With over 11 years industry experience, including being a previous winner of the Racing Post and SiS Betting Shop Manager of the Year award, Rob is a keen advocate of the gambling industry and brings a unique insight into the prevention and treatment of gambling harm. He is keen to focus his efforts further upstream in his role at Better Change aiming to prevent gambling harm through Positive Play.