Bingo and iGaming Specialist

Professional Experience

Esther Rubin brings a wealth of knowledge to the gambling and sports betting industry, thanks to a dynamic career that spans multiple sectors. Before immersing herself in the gaming world, Esther built her professional foundation in TV production, where she honed her communication, organization, and creative problem-solving skills. Her transition to the gaming industry began when she joined a leading online bingo network, taking on various roles that gave her a well-rounded understanding of the sector.

Esther first served as a chat host, where she moderated live chat rooms and cultivated a welcoming, inclusive space for players. This role allowed her to connect with players directly, providing real-time support while fostering a sense of community. Her natural ability to engage players helped her recognize the importance of building a positive, engaging atmosphere for the online gaming experience.

In her next role as VIP manager, Esther's focus shifted to maintaining close relationships with the network’s most loyal players. She interviewed top winners, wrote their success stories, and ensured VIPs received personalized service that reflected their dedication to the platform. Esther’s attention to detail and ability to meet individual player needs made her a trusted figure within the gaming community.

As social media manager for multiple online bingo sites, Esther’s strategic marketing efforts helped unite the gaming community, sharing updates, promoting events, and keeping players connected. She drove engagement through creative campaigns, and seeing hundreds of comments and interactions each morning was a daily thrill for her. Her keen understanding of social platforms allowed her to cultivate an active and thriving online community.

In her role as promotions manager, Esther created large-scale, exclusive campaigns during major holidays like Halloween, Christmas, and Easter. She brought her creativity and industry insights to the table, building exciting, memorable promotions that kept players engaged and coming back for more. Esther's professional versatility across these diverse roles has earned her a reputation as a leading voice in the online bingo space.

Personal Experience

Esther’s personal connection to the gambling industry runs deep. As a sports fan, she has enjoyed betting on events like Wimbledon and the Olympics, with the excitement of participating in sweepstakes adding a fun and social element. One memorable moment for her was drawing Brazil in her office's 2022 World Cup sweepstake. This love for gaming isn't just confined to the digital realm—Esther enjoys playing bingo with friends at her local venue, where the in-person camaraderie adds another dimension to her passion for the game.

Beyond her professional roles, Esther’s personal experiences with sports betting and her love for the social aspect of gaming contribute to her deep understanding of the industry. She doesn’t just write or manage—it’s a lifestyle and passion that influences everything she does.

The Bingo Buff – “Lucky Caller” Esther

“Lucky Caller” is the ultimate authority on all things bingo, both online and offline. With a thorough grasp of bingo rules, variations (from 75-ball to 90-ball), and strategies to maximize winning potential, Lucky Caller excels in advising players on how to get the most out of their bingo experience. Their expertise has developed over years of reviewing and analysing different online bingo platforms, exploring promotions, jackpots, and bonus systems that bring players back to the virtual bingo halls. Lucky Caller understands the psychology behind group play and community-based gaming, ensuring that every bingo player feels like a winner—whether they’re a seasoned vet or a casual participant. Their insights into the future of online bingo ensure that they are always ahead of the curve.

Personal Anecdote

"One of my most memorable moments in this industry was when a player told me that playing bingo gave her a sense of community during a really difficult time in her life. It was a humbling reminder of how much our work, and the environment we create, can positively impact people. It’s moments like these that drive my dedication to ensuring our community is both safe and welcoming." – Esther Rubin

This heartfelt experience solidified Esther’s commitment to fostering a supportive and positive atmosphere for players. Whether it's ensuring players feel connected in online chat rooms or creating promotions that bring excitement and fun, Esther’s passion for her work shines through in everything she does.

Social Media and Free Time

While Esther's professional and personal experiences speak for themselves, she does not maintain any business-related social media profiles. However, continues to maintain a balance between her work and her diverse interests outside of it. She is an avid watcher of crime documentaries, a collector of unique denim pieces, and has a sharp eye for clever advertising copy—a reflection of her creative spirit and attention to detail.

Reviews and Articles by Esther