We did it again! WhichBingo has been named Best Bingo Affiliate for a second year in a row!
WhichBingo was officially recognised as the best bingo comparison site in the UK at the iGB Awards 2026 on 2nd July.
It’s the second year running that WhichBingo has topped the category and sixth iGB award we’ve won – and we’re extremely honoured to be recognised for all the hard work we put into giving UK players the best offers and advice.
“Putting Players First Brings Results”
The ceremony was held at the Aqua Shard, recognising WhichBingo as the best-performing bingo affiliate site in the industry.
“Winning iGB’s Best Bingo Affiliate 2026 was a real team effort, and proof that putting players first brings results,” WhichBingo Senior Director Lynsey Sweeney said.
“We are incredibly proud and honoured to win. Winning for the second year running shows our commitment to helping players find the right place to play is working.
“WhichBingo remains the UK’s biggest online bingo and casino community, with 26 years in the industry, 30,000+ player opinions, and nearly 500,000 votes in this year’s WhichBingo Awards.
“We will be continuing to work hard to give UK players the best experience possible when it comes to choosing bingo and casino sites.”
READ MORE: WhichBingo Wins Best Bingo Affiliate 2025
A Year in Numbers
It’s been a great year for WhichBingo, on the back of a lot of hard work. Our trusted position is built on a strong community of players.
- 2x: traffic roughly doubled year-on-year, users nearly doubled, key events grew 117% and click-outs jumped 95%
- 500,000: votes cast in the WhichBingo Awards 2026 (nearly double 2025’s 265,000)
- 9: new categories at the WhichBingo Awards 2026
- 2x: reader comments year-on-year
- 30,000+: real player opinions
- 520+: bingo and casino brand reviews
- 18,500+: followers on social media
A Year of Big Wins
In 2026 we took big steps towards improving our functionality and user experience.
- New homepage: a sleeker look and smarter layout
- New Site Finder tool: that guides players to the right bingo or casino site based on their preferences
- Exclusive celebrity interviews: with Gaynor Faye, Shaun Wallace, Paul Gorton, and more
- £1000s in Giveaways: we have given away smartphones, holidays, and prizes to our lucky readers
About WhichBingo
WhichBingo is the UK’s go-to source for bingo, slots, and casino offers and advice.
We have been building the UK’s biggest online bingo and casino community since 2000, with editorially independent reviews underpinned by our editorial standards.
WhichBingo is proud to help players find the best bingo sites, casino, and slots sites, all UKGC-licensed and regulated.
WhichBingo-Recommended Sites
Since we’ve proven to be the best bingo comparison site, here are our top picks based on important criteria to WhichBingo community:
- Best mobile slots: Coral
- Best fast withdrawal: MrQ
- Best customer service: Mecca Bingo
- Best chat team: Gala
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What Are The iGB Affiliate Awards?
The iGB Affiliate Awards are now in their 19th year.
For one glamorous night, iGB celebrates the best-performing sites, programmes, people, and more from across gambling’s sectors.
It is one of the biggest and best nights in the iGaming affiliate calendar, held as the grand finale of iGB L!ve – one of the biggest in-person exhibition events for the casino, sports betting, and affiliate community.
How Are Winners Decided?
Winners are chosen by an independent panel of industry expert judges, making the Best Bingo Affiliate category one of the most credible nods of approval a bingo affiliate can earn.
For 2026 there were 21 categories across 5 pillars including affiliates, individuals, and suppliers, and iGB introduced a public vote element for two categories: Best Affiliate Manager (from entries that cleared the first round of judging) and Game of the Year. The affiliate site categories remain judge-led. For 2026 .
Who Are the Judges?
The ‘Class of 2026’ judging panel is made up of over 20 external professionals, covering specialisms like SEO, affiliate marketing, and engineering. Included are founders, co-founders, VPs, directors, and consultants. Like iGaming expert Shahar Attias who had senior roles at 888, Playtech, and PokerStars, Founder and CCO of G.Games Helen Walton, and Paysafe’s VP Marketing & Product Income Access Erica Anderson.
iGB Awards and Nominees
WhichBingo is part of the wider Gambling.com Group portfolio which was shortlisted across three categories this year: Best Casino Affiliate, Best Sports Betting Affiliate, Best Bingo Affiliate.
The list of iGB Affiliate Awards shortlisted brands was announced (and voting opened) on 5th May 2026. Voting closed on 5th June before the winners were announced live at the black-tie London event on 2nd July:
Best Bingo Affiliate 2026 FAQs
What is the iGB Best Bingo Affiliate award?
The iGB Best Bingo Affiliate award recognises the top-performing bingo affiliate site in the online gambling industry. It’s judged by an independent panel of industry professionals — not a public vote — making it one of the most credible endorsements in the space.
Who won Best Bingo Affiliate at the iGB Affiliate Awards 2026?
WhichBingo. The award was presented at the Aqua Shard in London on 2nd July 2026. WhichBingo was shortlisted alongside BingoPort, FTD Digital, and TopRatedBingoSites.co.uk.
How are iGB Affiliate Award winners chosen?
An independent, external panel of 20+ industry professionals scores each entry. All judges sign an NDA to keep submissions confidential and winners secret until the winners are revealed. They’re also required to declare any conflicts of interest before judging begins and are only allocated categories relevant to their expertise.
Has WhichBingo won iGB awards before?
Yes. WhichBingo won Best Bingo Affiliate at the iGB Affiliate Awards 2025, making 2026 our second consecutive win.
Where is the next iGB Affiliate event?
iGB Affiliate returns to Barcelona on 19–20 January 2027, at Fira Gran Via.
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