Foxy Bingo is bringing back the famous ‘Boomfox’ series, but this time the bingo site is focusing on the crazy world of European music.
Foxy Bingo and Neverland Agency Partnership
Foxy Bingo has teamed up with the creative ad agency, Neverland, to produce a range of videos that will bring the ‘foxiness’ to the crazy world of European music. This comes after the brands previously worked together to launch the first ever mullet only hair salon at the start of 2023.
What is the Foxy Bingo Boomfox?
The series of short videos celebrate European music and culture and most likely capitalise on the Eurovision song contest that took place recently and saw Sweden’s act, Loreen, take home the crown. She is only the second act to ever win the Eurovision Song Contest twice.
These comedic videos produced by Foxy Bingo and Neverland provide a laugh and play on classic tropes involving the music of certain countries. This includes Eastern European disco music, Scandinavian heavy metal and folk singing grannies. For example, as the heavy metal Scandinavian band begins to play, the boomfox starts and they put their instruments down. They then launch into a dance that you most certainly would not expect from a heavy metal band! The ad then ends by asking players to ‘Get their Foxy Bingo on’.
All of the short films were shot by Chris Kirtley, known for the Blood Films. Hackney Empire was the venue chosen to shoot the videos. You are sure to see these videos online and across your social media pages in the coming weeks.
Referencing the Eurovision Song Contest this week, Noel Bunting, the executive director of Neverland, stated that ‘Neverland’s douze points go to Foxy Bingo.’ The head of both Foxy Bingo and Gala Bingo, Sara Jolly, said that she expects the singing grannies to be the hit of the summer that no one expected!