In the digital age, social media presence is a crucial metric for gauging the popularity and impact of events, including music festivals. It is no longer just about the music and the vibe but also the content, the outfits and the overall online experience.
WhichBingo looked at how many Instagram tags each participant had, giving us information on which events get the most attention and interaction online.
This is an in-depth review of the world’s biggest music festivals, ranked according to their popularity on Instagram.
Advertiser Disclosure: When you use WhichBingo, there are never any hidden fees or costs. To help fund our work we may earn a referral commission if you create an account via our site. This commission never impacts the impartiality of our reviews and ratings.
18+. New Casino players only. Deposit required. Bet £10+ on qualifying games to get £30 Bonus (40x wag. on selected games) + 30 Free Spins on selected games (value £0.10 each). Accept within 14 days. Valid for 30 days. Certain deposit types excluded. Player restrictions & T&Cs apply.
Methodology
We gathered information on the number of attendees and the total number of Instagram tags for every festival in order to calculate its popularity on the platform. By dividing the total number of Instagram tags by the total number of participants, the number of tags per attendee was determined.
This metric provides a standardized measure of social media engagement, allowing for a fair comparison across festivals of varying sizes.
Top 5 Music Festivals according to instagram
Coachella Valley Music and Arts Festival
Attendees: 200,000
Instagram Tags: 5,600,000
Tags per Attendee: 28.00
Coachella, held in Indio, California, stands out as the most Instagrammed music festival globally. With 28 tags per attendee, it leads the pack by a significant margin.
Known for its star-studded lineups and trendsetting fashion, Coachella attracts a wide array of celebrities and influencers and sets the tone for the whole festival season. The festival’s iconic desert backdrop and elaborate art installations make it a visual feast, perfect for Instagram.
2. Burning Man
Attendees: 87,000
Instagram Tags: 2,000,000
Tags per Attendee: 22.99
At almost 23 tags per guest, Burning Man, which takes place in Nevada’s Black Rock Desert, comes in second.
This event is well known for its emphasis on self-expression and creativity, large-scale art installations, and distinctive community-driven experience.
Instagrammers are drawn to Burning Man because of its visually arresting and frequently strange surroundings, which they hope to immortalize and spread.
3. Tomorrowland
Attendees: 400,000
Instagram Tags: 5,000,000
Tags per Attendee: 12.50
With 12.5 tags per guest, Tomorrowland, held in Boom, Belgium, is the third most Instagrammed festival.
Fans of electronic dance music travel from all over the world to Tomorrowland, which is renowned for its grandiose stages and vivid fantasy themes.
Its carefully thought-out and visually appealing settings are ideal for Instagram, guaranteeing great interaction and extensive social media exposure.
4. Creamfields
Attendees: 70,000
Instagram Tags: 497,000
Tags per Attendee: 7.10
Creamfields is a prominent festival for electronic dance music that takes place in Daresbury, UK. With 7.1 tags for each person in attendance, it creates a lot of stir on social media.
EDM fans consider Creamfields to be a must-attend event because of its exclusive lineups that include some of the greatest stars in electronic music.
5. Glastonbury Festival
Attendees: 210,000
Instagram Tags: 1,310,000
Tags per Attendee: 6.24
Situated in Somerset, England, Glastonbury is one of the world’s biggest and most varied festivals. Glastonbury is well-known for its unique blend of performing arts and music, drawing a diverse crowd and keeping up a strong Instagram presence although this year not all posts were positive.
The event is a mainstay of the international festival scene thanks to its wide appeal and live coverage.
18+. New Casino players only. Deposit req (certain types excluded). Bet £10+ on qualifying games to get £50 Bonus (selected games, 40x wag req, accept within 14 days, valid for 30 days) & 1000 Coral Coins. Player restrictions and T&Cs apply.
Other Notable Festivals
While the top five festivals lead in terms of Instagram tags per attendee, other festivals also show significant social media engagement.
Notable mentions include Reading and Leeds, Lollapalooza, Download, and Roskilde, each with a significant number of tags for each attendee. These festivals have a large following on Instagram because they draw a variety of attendees from all over the world and provide the total festival experience.
Results
The analysis of Instagram tags per attendee highlights the festivals that not only draw large crowds but also generate significant online engagement. Coachella, Burning Man, Tomorrowland, Creamfields, and Glastonbury lead the way, demonstrating the power of visual appeal and unique experiences in driving social media buzz.
As festivals and how we consume music in general continues to evolve, who knows what direction they will go in the future.
Welcome to The Re-View, where we look back at the trends, the triumphs, and the top-tier sites that defined the year for UK bingo and casino. We took 100% real player data to answer the questions like: What is the most popular day of the year for bingo? Which bingo site was everyone talking about? Editor’s Note: Play Smart, Play Safe We love the thrill of the “Full House” and…
Bingo news that’s literally hot-off-the-press? Yes please. We’re excited to share with you that next year you’ll be able to dab and spin on a whole new platform! ITV Win is entering the real-money online bingo and casino space. Yes, the same people who bring us This Morning, The Chase, and Coronation Street are gearing up to launch “ITV Win Bingo & Spins”. Right now, ITV Win is ITV’s online competitions hub, where…
Christmas is the season for food, family, and, of course, a good game of bingo. But let’s face it, those classic calls could use a little festive spice! We’ve teamed up with the ultimate food connoisseur and bingo expert Tubz to craft a brand new set of Christmas Food Bingo Calls and get his take on the most important meal of the year. Let the festive feasting begin! The Mains:…
Anyone accessing gambling sites or visiting gambling venues this week will see traditional marketing taken down in favour of Safer Gambling posters, but does anyone actually notice – and more importantly does anyone actually care? conversations we are often reluctant to have From every angle I believe strongly that Safer Gambling Week is a vitally important campaign designed to raise awareness of safer gambling and to open up conversations that…
Kenny Rogers was right. “If you’re gonna play the game, you gotta learn to play it right”. It’s Safer Gambling Week so we’re taking you back to school to teach you how your brain tricks you when you gamble – and what you can do to play smarter (and safer). 3. The Gambler’s fallacy Perhaps one of the best known terms in gambling. The gambler’s fallacy is the mistaken belief…
Anyone accessing gambling sites or visiting gambling venues this week will see traditional marketing taken down in favour of Safer Gambling posters, but does anyone actually notice – and more importantly does anyone actually care? conversations we are often reluctant to have From every angle I believe strongly that Safer Gambling Week is a vitally important campaign designed to raise awareness of safer gambling and to open up conversations that…
It may be Halloween but we’re officially saying goodbye to some financial frights in the world of gambling. A significant set of new measures are set to boost the clarity, and ease of use for gambling deposit limits. And there is proven evidence that changes like this will help. The core goal of these improvements is to increase consumer empowerment. Here is what these changes mean for your experience, starting…
If you want to get more treats than tricks, we’ve created the ultimate guide to the best Halloween bingo games, online Halloween slot games, and the spookiest bingo events. Featuring ‘ugly drag queens’, slasher fishermen, and more; we’ve got Halloween bingo events from Bongo’s Bingo, offers from Heart Bingo, Big Bass Halloween slot details, and more. So, forget ghosts and ghouls, the scariest thing this autumn would be missing out…
Every December, game studios unwrap their festive releases. Cue games with Santa and jingling soundtracks. We’ve tested the newest and most popular Christmas slot games, checked the small print, and brought together the ones that genuinely stand out. In true WhichBingo style, here’s your honest guide to the best Christmas slot games 2025. What they do well, who they suit, and where to play them safely. The 6 Best Christmas Slot…
Kenny Rogers was right. “If you’re gonna play the game, you gotta learn to play it right”. It’s Safer Gambling Week so we’re taking you back to school to teach you how your brain tricks you when you gamble – and what you can do to play smarter (and safer). 3. The Gambler’s fallacy Perhaps one of the best known terms in gambling. The gambler’s fallacy is the mistaken belief…
Aviator, the popular ‘crash-style’ game has been unavailable to UK players for two weeks after its supplier, Spribe, had its operating licence suspended. With an estimated 42 million players per month worldwide and up to 350,000 bets placed every minute, the Aviator game is one of the most popular slot site games in the world. The incident, though frustrating, illustrates the role of regulations, to ensure – among other things…
If you want to get more treats than tricks, we’ve created the ultimate guide to the best Halloween bingo games, online Halloween slot games, and the spookiest bingo events. Featuring ‘ugly drag queens’, slasher fishermen, and more; we’ve got Halloween bingo events from Bongo’s Bingo, offers from Heart Bingo, Big Bass Halloween slot details, and more. So, forget ghosts and ghouls, the scariest thing this autumn would be missing out…
Kenny Rogers was right. “If you’re gonna play the game, you gotta learn to play it right”. It’s Safer Gambling Week so we’re taking you back to school to teach you how your brain tricks you when you gamble – and what you can do to play smarter (and safer). 3. The Gambler’s fallacy Perhaps one of the best known terms in gambling. The gambler’s fallacy is the mistaken belief…
Anyone accessing gambling sites or visiting gambling venues this week will see traditional marketing taken down in favour of Safer Gambling posters, but does anyone actually notice – and more importantly does anyone actually care? conversations we are often reluctant to have From every angle I believe strongly that Safer Gambling Week is a vitally important campaign designed to raise awareness of safer gambling and to open up conversations that…
It may be Halloween but we’re officially saying goodbye to some financial frights in the world of gambling. A significant set of new measures are set to boost the clarity, and ease of use for gambling deposit limits. And there is proven evidence that changes like this will help. The core goal of these improvements is to increase consumer empowerment. Here is what these changes mean for your experience, starting…
Gamblers are set for a major win as a new law will soon cap bonus wagering requirements. The changes, which will come into force on 19 January 2026, will cap casino bonus wagering requirements at a maximum of 10x times the bonus amount, a significant drop compared to the wagering requirements some sites have of 65x and higher. Big Win For Players: From £650 to £100 So, how will these…
We sat down with the one and only Rita Simons to chat about Eastenders, Panto (t’is the season after all), and what comes next for the star in 2026. “I remember Watching The Very First Eastenders Episode” Rita grew up watching Eastenders. “I was a massive fan. I watched the first ever episode with my mum, which must have been back in the 80s. I was born in the 70s…
Christmas Day and Boxing Day are perfect for relaxing, grazing on leftovers and, for some of us, sneaking in a quiet game of bingo. The festive downtime got us wondering: why is it called Boxing Day anyway? So we went looking for the answer. While families across the UK ask “Which is the better Boxing Day turkey recipe: turkey sandwiches or turkey curry?” These questions always also come up too: “Why do…
Christmas and TV belong together like turkey and stuffing; think Gavin and Stacey, the Morecambe and Wise Christmas Special, and Raymond Briggs’ The Snowman. So we’ve rounded up the 11 best Christmas TV picks for 2025: soaps, specials, game shows, films, and old favourites we expect to cause remote control arguments across the country. Every December, TV fans across the UK start asking the big question: “So, what’s on the box for…
This year WhichBingo is taking bingo into the heart of the UK & Ireland’s most magical markets. Introducing Christmas Market Bingo 2025: a fun, festive challenge that brings together the joy of bingo with the magic of exploring the quirkiest and best Christmas markets across the UK and Ireland. Whether you’re sipping mulled wine by the sea (yes please!) or hunting for unique handmade artisan gifts in a cathedral courtyard,…
by
Killian Morris
5min
Updated October 15, 2024
Killian Morris
Entertainment & Social Media Specialist
“Social Sharpshooter” is a name that reflects Killian Morris’s ability to blend strategic PR, social media savvy, and a deep understanding of the iGaming landscape. With nearly a decade of experience, including roles at industry giants like Paddy Power Betfair and Gambling.com, Killian has honed his craft in building successful campaigns that connect brands with their audiences on a global scale.
4min 
Reader comments