Which Bingo Blog


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If you're looking for a place to read and discuss the very latest online bingo sites, then look no further!

WhichBingo UK is the internet's largest directory of UK online bingo sites, as well as being the home of the latest bingo news, reviews and features.

We'll be discussing everything from bingo balls to bingo halls and bingo TV shows in this blog, but it's not just a one way thing - we want your views on all our discussion topics, so make sure you leave us some comments!


Italian national flagThe game of bingo is something which we consider synonymous with being British and part of our cultural heritage. Nothing can beat the feeling of visiting your local bingo hall with your family, friends and neighbours to have a laugh, and maybe even win a few quid now and again. As many of you will be aware, the game does also have a global appeal, and a fairly rich international history too. Many of you will know that bingo is popular in both the U.S.A and Canada, however, it is also has a popular appeal across Spain, many South American countries, and Italy to name a few. Continue reading



Yesterday I wrote a blog looking at six of the 12 finalists in the Best Boutique Bingo Site category at this year’s WhichBingo Awards.

Today it’s time to look at the remaining six that are in contention, and why they made the final cut.

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With the WhichBingo Awards now in full swing, it is time to take a closer look at each of the award categories, starting with ‘Best Boutique Online Bingo Site’.

This particular category was introduced to give the relatively smaller bingo brands a chance to be recognised for the great work they do, without being overshadowed by the big guys taking all the plaudits.

Our definition of a ’boutique’ site was “a small to medium sized site, possibly on a network or the bingo arm of a multi-product brand, that despite it’s size demonstrates an ability to provide their players with an excellent online bingo experience.”

There were 12 sites shortlisted in this particular category. In part one we’ll take a look at the first six of those sites, and explain why they made the shortlist.

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We cannot tell you how unbelievably excited we are to finally announce this year’s shortlists in the 2014 WhichBingo Awards.

We were absolutely blown away by the response during nominations, with players and operators making good use of the nomination form to explain in detail why they believe their site is the best.

In future posts over the next few weeks I will explain in more detail why each site made the shortlists, but for now here’s a quick overview of all the categories and who is up for an award.

Click Here To Vote Now

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costabingo-melCosta Bingo has been one high profile online bingo site this year and with the release of the news that the brand is once again looking for ad agencies to pitch for the right to produce its next selection of TV ads it is clear that they do not intend to let that profile diminish.

The last round of advertising cost in the region of £10million, contrary to what we assumed last year was to be a total budget across all bgo Entertainment brands announced last year. Of course, as sooon as we saw MelB we should have known that the budget would be blown!

London based agency MWO seems to have done a sterling job with the MelB campaign and met the criteria of making Costa Bingo a household name, but this has not prevented Costa scouring the market again for possible new ideas to further its cause. To be slightly cynical it could also be a way to secure a lower cost from the existing agency as they pitch against others for the same business!

Costa are looking for agencies that can deal with the whole process, from concept and scripting to effective management of the TV campaign and its strategy. The successful agency will have from May until September to put the new campaign together. If it’s as in your face as the last one it should cement Costa Bingo firmly in the mind of anyone who watches tv.

Will this be the end of a wonderful friendship between Costa Bingo and MelB? If so, who would you like to see step into her stilettos?

 

 

 



The Jackpotjoy Queen of Bingo and her flunkies are back on our TV screens this spring with exciting news. As ever we are being reminded of the generous welcome offer that the site employs for newbies – deposit £10 get £35 to play. And it is such a generous offer that it is defintely worth repeating.

This time round, however, there is even bigger news. The Queen of Bingo is holding a Right Royal Tea Party and every Jackpotjoy player has the chance to attend.

All that is required is to spend £10 on Bingo, £30 on Slots or £100 on Casino games to earn one entry into a weekly draw for tickets. There will be a separate draw each week between Friday 28th March and Wednesday 7th May.

One Prize Draw will take place every Thursday until 8th May 2014 with 5 prizes of a trip for 2 people to meet the Queen of Bingo for Tea at a choice of venue available each week. Any player can only have one entry per week.

One tea party wil be at Peckforton Castle in Cheshire on Saturday 6th September and the other will be at the Mandarin Oriental Hotel in London on Saturday 13th September.

The TV ad starts off in the same vein as many bingo tv adverts, but, as is becoming a theme in the current campaign, it drifts into ‘Carry On’ territory towards the end. In this case instead of the traditional ‘off with their heads’ we get ‘off with their trousers’ and a Benny Hill style chase across the screen.



Bingo nightAnyone with even the slightest interest in bingo, will by now have been made aware of the fact that George Osborne announced during the budget a cut in Bingo Duty from 20% – 10%. We at WhichBingo have been very active in supporting the Boost Bingo campaign, and we were delighted to hear that the Chancellor of the Exchequer implemented this very welcome tax break. The money saved by bingo halls up and down the country is sure to have a huge impact in rescuing this ailing industry. However, many players will be wondering what does this change really mean for them? Continue reading



As most of you will be aware by now, last week, the Chancellor of the Exchequer George Osborne,  scrapped the *Alcohol Duty Escalator (see below for definition), and also reduced the Beer Duty by an amount equivalent to 1p on the pint. However, what do all these changes mean to you? Well, we at WhichBingo have devised a simple graphic to help explain these changes, and show you what it will mean for your wallet over the course of this year: Continue reading


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  • Guestlist Bingo

    When an online bingo site goes the extra mile to stand out from the crowd it is worth recognition. The WhichBingo Site of the Month Award is one way we can provide that recognition and so this month the accolade goes to Guestlist Bingo. To celebrate their award, our readers that join Guestlist Bingo this month will enjoy one of their biggest ever promotional giveaways.



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